The Podcast Space’s Podcast
Award-winning podcast strategies to build your authority, audience and reach.
WHERE IMPACT MEETS GROWTH
〰️
WHERE IMPACT MEETS GROWTH 〰️
MARKETING 〰️ METRICS 〰️ MINDSET
Tired of vague podcasting advice that doesn’t move the needle?
The Podcast Space delivers real-world, practical strategies to help impact-driven women, multilingual creators, and underrepresented podcasters grow with confidence. Hosted by Ana Xavier—an award-winning podcast strategist with clients across the globe, and 15+ years experience in the industry—this show offers bite-sized, tactical advice you can implement right away.
From content workflows to repurposing, SEO, marketing, and visibility strategies, every episode focuses on simplifying your podcast process while helping you build long-term authority. If you're ready to stop spinning your wheels and start using your podcast like the marketing tool it is, you’re in the right place.
A REFRESHING PODCAST ABOUT PODCASTING!
Pick by Category
Fan’s favorites
Recent Episodes
Catch up on the latest episode or simply shortlist episodes based on your favorite topics:
Sort by Topic
- Analytics
- Black Creators
- Branding
- Burnout
- Client Success Stories
- Content
- Content Repurposing
- Content Strategy
- Cover Art
- Diversity
- Email Marketing
- Impostor Syndrome
- Industry Updates
- Marketing
- Micro Episodes
- Mindset
- Monetization
- Myths
- Networking
- Offline Marketing
- Online Visibility
- Personal Stories
- Podcast Growth
- Podcast Listeners
- SEO
- Sales
- Social Media
- Spanish Content
- Trends
- Types of Podcast Episodes
- Video Podcasting
- Voice
- YouTube
- coaching
S4 108. How to Turn Your Podcast From a Time Sink Into a Sales Engine
For years, business owners have been told that starting a podcast is the ultimate marketing move — the one strategy that magically solves everything. And while I genuinely believe podcasts are among the most powerful visibility tools available, I’ve also seen how they can become a money-draining hobby instead of a high-ROI business asset.
After working with podcasters across four continents, I’ve realized that many are unknowingly leaving money on the table — not because their show isn’t great, but because their monetization strategy isn’t aligned with their business model. Let’s break down the five biggest ROI mistakes that could be quietly costing you growth and revenue.
S1 65. The Future of Podcasting according to Podcast Movement Evolutions 2024 (Main Takeaways and Trends)
Finding the perfect balance between providing valuable free content and driving sales can be a challenging task for most business owners. Are you giving away too much free content on your podcast? Could it be decreasing sales? These are common questions that many podcasters ponder.
S1 64. Could too much free podcast content negatively impact your business sales?
Finding the perfect balance between providing valuable free content and driving sales can be a challenging task for most business owners. Are you giving away too much free content on your podcast? Could it be decreasing sales? These are common questions that many podcasters ponder.