The Podcast Space’s Podcast
Award-winning podcast strategies to build your authority, audience and reach.
WHERE IMPACT MEETS GROWTH
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WHERE IMPACT MEETS GROWTH 〰️
MARKETING 〰️ METRICS 〰️ MINDSET
Tired of vague podcasting advice that doesn’t move the needle?
The Podcast Space delivers real-world, practical strategies to help impact-driven women, multilingual creators, and underrepresented podcasters grow with confidence. Hosted by Ana Xavier—an award-winning podcast strategist with clients across the globe, and 15+ years experience in the industry—this show offers bite-sized, tactical advice you can implement right away.
From content workflows to repurposing, SEO, marketing, and visibility strategies, every episode focuses on simplifying your podcast process while helping you build long-term authority. If you're ready to stop spinning your wheels and start using your podcast like the marketing tool it is, you’re in the right place.
A REFRESHING PODCAST ABOUT PODCASTING!
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S3 95. Full Website or Single Podcast Page? A Strategic Guide for Podcasters with Aime Cox
Have you ever felt like your podcast is a hidden treasure just waiting to be discovered? You're not alone. Many podcasters are sitting on a goldmine of content, unaware of how to leverage it for greater visibility and growth. In my recent conversation with Aime Cox, founder of Studio Cotton, we delved into the nitty-gritty of maximizing podcast exposure through effective website strategies, and the insights were too valuable not to share.
S1 55. 1 Year of Podcasting: Has it Been Worth it? Wins, Lessons, and Data Beyond Downloads
Over the past 12 months, I've clocked in 54 episodes of The Podcast Space’s podcast. The journey as a business owner and a podcast strategist has been an insightful, transparent, and imperfect one. I've gleaned what has worked and what hasn't, and in this episode, I’ll share my insights, wins, and pitfalls I encountered - because to work as a strategist for other businesses is one thing, and to do it all myself is a completely different one.
As a podcast strategist, marketing expert, and unofficial cheerleader for impact-driven entrepreneurs, I always seek to uplift your podcast journey – nudging you to pay attention to key indicators and ignore your inner impostors. Having said that, the pertinent question still stands – Is podcasting an effective tool to build your business and online authority?
S1 41 / 42. Podcast SEO: A Practical Guide to Search Engine Optimization, Show Notes, YouTube and Multimedia Content, with Sarah McDowell
If you’ve been on the internet for a hot minute, you’ve heard the term ‘SEO’ or ‘Search Engine Optimization’.
Now, you also probably heard that can leverage podcasts for their useful SEO capabilities. Whether you’re just starting, or you’re trying to improve your organic discoverability, this episode is a must-listen. SEO expert and host of The SEO Mindset Podcast Sarah McDowell shares with us a very practical guide to podcasting. It includes a breakdown of actions for podcasters who want to delve in slowly, and those who are ready to implement everything in one sitting.
And of course we’ve also covered the classic questions ‘Are transcripts really important?’, and ‘How should I structure my show notes?’