The Podcast Space
Your Podcast is more than just 'content' - it can be the most powerful tool in your business!
This podcast explains exactly the systems and strategies you need to implement to get there, without overwhelm. Hosted by Podcast Content Strategist and Award-Winning Marketeer, Ana Xavier, The Podcast Space is an actionable, ethical, and 'imperfect' show that will teach you how to better market your podcast!
New episodes every Wednesday.
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68. 10 Key Strategies To Consider to WIN Podcast Awards and Pitches
Want to apply (and win!) Podcast Awards?
Then you need to consider what creates an attention-grabbing pitch from an award-winning Podcast Marketing expert.
67. What happens when you go viral on social media? A Guide for Podcasters
In social media, going viral can be both a dream and a nightmare, depending on your perspective. Some crave fame and attention, while others fear the potential negative repercussions that come with sudden stardom. But what does it really mean to go viral, and how can you navigate the complexities and benefits for your podcast that come with it?
66. Podcast Interviews: 5 key elements most hosts get wrong
In podcasting, interviews play a crucial role in engaging audiences and creating meaningful connections. As a podcaster, it's essential to understand the intricacies of conducting successful interviews to keep your listeners hooked and your content valuable. In this episode, we will look into the five common mistakes podcasters often make during interviews and how to avoid them.
65. The Future of Podcasting according to Podcast Movement Evolutions 2024 (Main Takeaways and Trends)
Finding the perfect balance between providing valuable free content and driving sales can be a challenging task for most business owners. Are you giving away too much free content on your podcast? Could it be decreasing sales? These are common questions that many podcasters ponder.
64. Could too much free podcast content negatively impact your business sales?
Finding the perfect balance between providing valuable free content and driving sales can be a challenging task for most business owners. Are you giving away too much free content on your podcast? Could it be decreasing sales? These are common questions that many podcasters ponder.
63. Elevate Your Interviews to Host Unforgettable Podcast Conversations, with Sarah Heeter
Are you looking to up your podcast interview game and captivate your audience from start to finish? In this episode, we will dive into a comprehensive guide on how to conduct impactful and engaging podcast interviews. From avoiding common mistakes to leveraging storytelling and audience connection, we will help you elevate your interviews and leave a lasting impression on your listeners.
To honor Women’s National History Month, I decided to share the mic with my friend podcast producer and strategist Sarah Heeter, founder of PodFox Media to share her best tips on how to craft unforgettable podcast conversations.
62. How to turn 'freebie seekers' into podcast downloads, money-making ideas, and more online visibility
Do you often find yourself being approached for free advice as a small business owner or industry leader? It's a common scenario that many of us face, where people seek our expertise without considering the value of our time and knowledge. In a world where business may be slow or not going as expected, it can be frustrating to constantly offer free advice. But what if I told you that there's a way to turn these interactions into opportunities for growth and standing out online?
61. How long should a podcast episode be? It depends.
In the bustling world of podcasts, one burning question plagues both creators and listeners alike: What is the perfect podcast episode length? The quest for an ideal duration can be daunting, but fear not, as I bring forth invaluable insights in episode 61. Let's delve into the realm of podcast episode lengths and the nuances surrounding them.
53. Podcast content formats: Podcast Basics
Did you know that there are only three primary types of podcast content? In this podcast episode (so meta!) I'll be diving into these podcast formats and how they can benefit you as a host. Whether you're a small business owner or simply looking to grow your audience, understanding the right format for your podcast is crucial. As the founder of The Podcast Space and a seasoned podcast producer, I've got you covered. Let's explore these podcast formats and find the perfect fit for you.
52. Types of Podcast Episodes: Podcast Basics
Maintaining a podcast in the long-term can be overwhelming if the type of podcast episode you create every week does not match your hosting style or availability. In this blog post, we will delve into the different types of podcast episodes you can have on your show and how to best utilize them to grow your expertise, deepen your connection with your audience, and avoid burnout.
51. Determining your podcast’s ‘why’ to ensure long-term success: Podcast Basics
Creating and maintaining a successful podcast goes beyond having the fanciest equipment or appealing to the latest trends. It's about knowing your "why" and getting your basics right. As we kickstart this year, I’m excited to share a series of podcast episodes on podcasting basics. In this first episode, we will dive deep into the importance of determining your podcast's why and set the foundation for a successful and impactful show.
50. 10 Podcast Marketing Strategies to leave behind in 2024
Podcast marketing has evolved significantly in 2023, leaving many podcast marketers hesitant to make predictions for 2024.
Instead of speculating on future trends, it's crucial to focus on the marketing advice that is no longer effective in the realm of podcasting.
In this episode, I will be breaking down the top 10 marketing strategies to leave behind in 2024, providing plenty of context and insights to help you make informed decisions for your podcast.
34. A 1200% download increase and lessons from a business sabbatical
Have you heard these myths about podcast growth during sabbaticals?
Myth 1: Taking a break means losing listeners.
Myth 2: No new listeners will discover your podcast while you're away.
Myth 3: Your podcast growth will plateau during your sabbatical.
Want to know a few more myths, truths, and bombshell discoveries? Listen to this episode to get the scoop!
33. Summer Spark Series: Can you run out of things to say on your podcast?
“What if I run out of things to say on my podcast?”
“What if I create this amazing podcast project and suddenly run out of things to say?
Is this possible to have empty page syndrome? Yes, it can happen... but how do YOU avoid that happening to you? This episode includes the best that I’ve gathered while producing podcasts for the past 10+ years.
32: Summer Spark Series: 5 practical strategies to increase download numbers
If you're looking to grow your podcast's impact, increase the number of people listening to the show, or just doubling the amount of plays per listener, these 5 practical strategies to increase podcast download numbers are just what you need to grow your show.
31: Summer Spark Series: Why obsessing over creating a uniquely, perfect podcast is limiting your growth
It’s episode 3 of the Summer Spark Series and we're diving deep into a topic that's probably been on your mind: the quest for a uniquely perfect podcast / episodes. Now, don't get me wrong—striving for uniqueness is essential, but here's the catch: obsessing over it can actually hinder your podcast's growth.
But as usual, this episode includes 4 obstacles that you’ll face when you’re trying to be ‘too unique’, and the solutions for it.
30: Summer Spark Series: These 9 locations will get your podcast immediate visibility
Growing a podcast isn't the easiest thing to do...
But just like anything in life, there are multiple paths to see growth: if you have a budget for it, you can invest in ads; if you're budget wise, you can do podcast swaps, or feed drops on other creator feeds...
You can also go downtown and hold a sign... (just kidding!)
If these options sound overwhelming, I can recommend 9 places that will give your podcast immediate visibility, and that can be completed in less than one hour!
29: Summer Spark Series: How to determine if your podcast is successful
Everyone wants to have a successful show.... but about 90% of podcasters never took the time to define what successful actually means...or they're just going by what seems to be everyone else's success measure: the number of downloads you get.
You may be on the same boat - you started, but now you have no idea where you should be. You hear people stating that success if having a lot of downloads, or really famous guest…
You’re probably disappointed if you aren’t there, but this episode will completely change how you see success.
27: Revamping Social Media Content and Canva Strategy for Podcasters, Em Connors The Creative Bodega
Are you ready to level up your social media game?
This insightful podcast episode with Em Connors, commonly known in the online space as The Creative Bodega, is sure to provide you with valuable insights and practical ways to do it.
As a Verified Canva expert with almost 100K followers on Instagram, Em is an authority in crafting compelling social media content and maximizing online presence for small business owners.
Also, did you know that Em’s content on Instagram is almost 40% repurposed?
26: Is it worth it to publish podcast episodes in the summer?
It's summer.
Is now the best time to take a break from your podcast and come back to a full inbox with emails from listeners telling you how much they've missed you?
Or could it be catastrophic for your podcast and business’ growth to stop in the middle of some great momentum?
The answer, is dependent on your specific circumstances, but also it’s important to look at trends: what has happened for the past 3 years, and how it has affected both small and bigger creators?
Are listeners REALLY tuning in the summer?